Matt Kelly | The Midnight Pod

From Market Stalls to £5m per month with a Fragrance Brand - Connor Martin | The Midnight Pod Ep 52

Dec 18, 2022
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Episode notes
1
Introduction
00:00 • 2min
2
What's the Story of the Mixing Plant?
02:08 • 4min
3
What's the Growth Prospect?
05:38 • 5min
4
How to Scale a Brand
10:17 • 3min
5
Boosting the Enterprise Value of a Group of 10 Brands
13:06 • 2min
6
The Diversification of the Business
15:11 • 2min
7
Web Archive - The Best Birthday Present Ever
17:31 • 2min
8
Fucking Goblin Mode
19:03 • 2min
9
Networking - It's Funny When People Are Funny
21:06 • 2min
10
Livest King's Story
23:08 • 2min
11
Do You Have a Team Capacity?
24:45 • 2min
12
The S's Thought Is Doing Very Well
27:13 • 5min
13
How Big Is Your Team?
31:51 • 2min
14
How to Hire the Right People for a Brand
33:36 • 2min
15
How Do You Poach for a Job?
36:00 • 4min
16
Cognitive Load
39:31 • 3min
17
Is That What I'm Best At?
42:07 • 4min
18
The Antipod Agency
46:11 • 2min
19
Do You Think You'd Ever Consider Selling a Business?
47:47 • 3min
20
I've Made Enough Cash to Not Be Like the Hot Group
50:33 • 3min
21
Dropshipping
53:27 • 3min
22
Is It Possible to Launch a New Brand and Be Profitable From Day One?
56:14 • 2min
23
You Can Be Profitable From Day One
58:31 • 2min
24
Can You Be Profitable From Day One?
01:00:07 • 2min
25
What Would You Change About This Podcast?
01:02:14 • 2min
26
Do You Think You Can Get to 50 Mil in the UK?
01:04:21 • 2min
27
The UK Market - Is That a Worry?
01:06:07 • 4min
28
Fucking Perfumes
01:09:53 • 2min
29
Brand Marketing
01:11:43 • 3min
30
I'm a Big Believer in B2B SAS
01:14:57 • 2min
31
The Perceived Value of the Indexing Expectations
01:16:45 • 2min
32
Is Free UK Shipping a Good Idea?
01:18:16 • 2min
33
The Risk and Sample Packs
01:20:17 • 2min
34
Fucking Recharge
01:21:50 • 2min
35
The Cotton CPA vs the 10 Pound Discount
01:23:35 • 2min
36
I've Got Six Phone Calls. I'm Not a Meaner.
01:25:09 • 2min
37
Do You Know What Contribution Margin Is?
01:27:08 • 2min
38
I'm Not Invited to Christmas Party, but I've Got No Fucking Friends.
01:29:18 • 2min
39
Three Bits of Advice You're 18 Year Old Self Knowing What You Know Now
01:31:10 • 4min