S02E13 Question Everything - the mantra used by Ian Humphris to fuel his marketing scale-up and £23 million exit.

1

Introduction

00:00 • 4min

2

The Origins of Entrepreneurship

03:37 • 2min

3

The Paradox of Marketing

05:21 • 2min

4

The Culture of Businesses

07:45 • 2min

5

The Bell Curve

10:15 • 2min

6

The Importance of Passion in Careers

12:35 • 2min

7

The Importance of Passion

14:14 • 3min

8

How to Exit a New Company

17:15 • 3min

9

The Battle for Clients

20:01 • 2min

10

The Risk Reversal

21:44 • 3min

11

The Importance of Balance in Partnerships

24:59 • 2min

12

The Importance of Having a Structure and Discipline

27:16 • 2min

13

Building a Mechanism for Decision Making

29:20 • 2min

14

The Benefits of Negotiating an Exit

31:00 • 2min

15

How to Build a Successful Business From Day One

33:28 • 2min

16

Life Agency - A Brief History

35:07 • 2min

17

How to Get Your Own Clients

37:13 • 3min

18

The Importance of Relationship Building

39:44 • 3min

19

How to Differentiate Yourself From the Crowd

42:35 • 2min

20

The Proposition for a Business for Life

44:36 • 2min

21

The Differentiation of Marketing Services Advertising

46:14 • 2min

22

The Unsightedness of Selling

48:20 • 4min

23

How to Be a Successful Candidate

52:03 • 4min

24

How to Hire Brilliant People and Let Them Do It Brilliantly

56:14 • 2min

25

How to Find Great Advisors

58:05 • 2min

26

The Importance of Planning for the Future

01:00:27 • 2min

27

The Importance of Consequences

01:02:13 • 2min

28

The Challenges of a Coffee in Greek Street Deal

01:04:25 • 2min

29

The Importance of Celebrating Small Deals

01:06:08 • 2min

30

The Importance of Having a Boss

01:08:05 • 2min

31

The Proof of the Pudding

01:09:55 • 2min

32

The Importance of Being Different

01:11:30 • 2min

33

The Positive Consequences of Following Your Passion

01:13:31 • 2min

34

How to Retire as a Creative Services Professional

01:15:27 • 2min

35

No Camo Consulting: Unhiding Businesses

01:17:19 • 3min

36

The Importance of Price

01:20:17 • 3min

37

How to Market With a Business and a Budget

01:22:49 • 2min

38

How to Be a Successful Marketer

01:24:51 • 2min

39

The Definition of True Wealth

01:26:43 • 2min

40

The Importance of Freedom

01:28:19 • 2min

41

How to Challenge the Status Quo

01:30:08 • 2min