Adspend with Ash Melwani and Rabah Rahil

EP 28 - Producing High-Converting Ad Creative At Scale, Facebook's Advantage+, and More

Oct 11, 2022
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Episode notes
1
Introduction
00:00 • 2min
2
The Best Podcast in the Space of Technical Things
01:49 • 2min
3
How Can We Impact Our Business Through Campaigns?
03:32 • 3min
4
Triple Whale
06:22 • 2min
5
How Do You Set the Cost Cap?
08:40 • 2min
6
Facebook Ads - Are You Still Using the Lowest Cost?
10:50 • 3min
7
How Much of Spend Is That Commanding?
13:22 • 3min
8
Is Your Clients Really Using Your Time?
16:04 • 2min
9
Media Buying Agency - Is Your Agency a Real Asset to the Business?
17:55 • 3min
10
How Do You Generate So Much Creative?
20:50 • 2min
11
How to Find Concurrent Content Creators on Twitter
23:03 • 3min
12
How Much Do You Spend on Creative?
25:36 • 2min
13
How Much Content Do You Really Need?
27:28 • 2min
14
The Cost of a Margin's Perspective
29:06 • 4min
15
Brand Scaling - How to Test 600 a Month
33:34 • 3min
16
Is the Feedback Loop Really Important?
36:25 • 3min
17
The Man With the Plan, What Are You Doing?
39:47 • 2min
18
Is It a Black Friday Sale?
41:26 • 3min
19
Is There a Gifting Vector for VIPs?
44:05 • 3min
20
How Are You Handling Your Email List and SMS List?
47:05 • 2min
21
Black Friday - What's the Biggest Challenge?
49:17 • 2min
22
Is Facebook Going to Overspend on Black Friday?
51:40 • 2min
23
Black Friday Cyber Monday
53:22 • 2min
24
Shopable Videos to QR Codes - Is That Really a Good Idea?
54:55 • 2min
25
Tap Cart
56:40 • 2min
26
The Branding Is Crazy, Isn't It?
58:22 • 2min
27
Is Liquid Death a Luxury Brand?
01:00:08 • 2min
28
What Can I Get Next?
01:02:05 • 2min
29
Alpha Inbound Podcast
01:03:35 • 2min
30
How to Get Into Rite Aid
01:05:16 • 2min
31
Triple Well
01:07:01 • 3min