EP 28 - Producing High-Converting Ad Creative At Scale, Facebook's Advantage+, and More
Adspend with Ash Melwani and Rabah Rahil
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Shopable Videos to QR Codes - Is That Really a Good Idea?
Ashley: I think that's another one people should check out the CRO side. Shoppable videos because from the data that I've seen that I know Claudia pretty well and we've done like a lot of just behind the scenes we're using some of the brands. They're seeing with the shopable videos so people can engage in the video and shop whilst they're inside the video on the site, it's all mobile optimized converting anywhere between 5 and 15%.
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