Move The Needle - Real strategies. Data-driven growth. B2B results that move the needle. 117: Sourcing 50% of Deals via Outbound (w/ Dee Acosta, Metadata)
Nov 16, 2022
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21
Introduction
00:00 • 2min
How Do You Hit Your Metadata KPIs?
01:55 • 5min
The Number of Meetings and the Number of Discovery Calls
06:27 • 1min
How Do You Define Opportunity?
07:55 • 3min
How Do You Measure That?
11:24 • 2min
Do You Set Personal Goals in Addition to Your Outbound Sales?
13:25 • 4min
80% of the Team Hit Quota Last Year?
17:26 • 2min
How Do You Source Your First Deal?
19:43 • 2min
Are You Starting From the Top?
21:29 • 2min
Search Analytics
23:20 • 3min
Email Marketing
26:36 • 4min
What Makes a Good Candy Mail?
30:12 • 2min
Security Crowd Strikes Hot?
32:05 • 2min
Is There a Challenger Sale?
34:23 • 4min
Is It Sales's Job?
37:58 • 3min
Don't Wait for It to Be Handed to You
40:29 • 3min
How Do You Source 50% of the Deals?
43:49 • 4min
Are You Creating Demand on LinkedIn?
47:49 • 4min
The Importance of Authenticity in Business
51:43 • 2min
Is Outbound Marketing Sourced or Sales Sourced?
53:14 • 3min
How to Drive Significant ARR Through Outbound?
56:14 • 4min