Metrics & Chill - Predictable Growth for B2B cover image

Metrics & Chill - Predictable Growth for B2B

Latest episodes

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Mar 27, 2025 • 30min

Identify your best-fit customer with 3 metrics (w/ Ryan Milligan, QuotaPath)

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Mar 6, 2025 • 43min

165: Combining Brand, Demand, and Performance for Business Impact (w/ Dots Oyebolu)

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Feb 11, 2025 • 38min

164: How to Break Down Data Silos and Drive Better Decisions (w/ Samantha Riel, Balsam&Cedar)

LinksTry Benchmarks ExplorerLearn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreIn this episode, we explore how data silos slow down decision-making and cost companies time and money. Join us as Samantha Riel, founder of Balsam&Cedar, breaks down how disconnected tools create barriers between marketing, sales, and product teams — and what you can do to fix it. Learn how to align your organization around shared data, integrate your tech stack for seamless insights, and build a culture that prioritizes transparency.Follow SamanthaVisit Balsam&Cedar
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Dec 18, 2024 • 35min

163: Why You're Losing to 'No Decision'—and How to Fix It (w/ Jen Allen-Knuth, DemandJen)

LinksTry Benchmarks ExplorerLearn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreIn this episode, we explore why so many deals end in "no decision" and how to turn those losses into wins. Join us as Jen Allen-Knuth, aka Demand Jen, breaks down the "Cost of Inaction" framework—a powerful approach to showing prospects what they're losing by sticking with the status quo. Learn how to reframe your conversations, overcome status quo bias, and close more deals.Follow JenVisit Demand Jen
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Dec 4, 2024 • 36min

162: How to Use Historical Data to Plan Future Growth (w/ Megan Bowen, Refine Labs)

LinksTry Benchmarks ExplorerLearn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreIn this episode, we'll dive into how to drive predictable growth by leveraging historical data. Join us as Megan Bowen, CEO of Refine Labs, shares the secrets behind the "Revenue Performance Assessment" framework — a method they use to uncover growth opportunities, improve paid search and social strategies, and drive more qualified conversions.Follow MeganVisit Refine Labs
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Oct 30, 2024 • 45min

161: Driving Data-Driven Revenue Growth (w/ Roee Hartuv, Winning by Design)

LinksTry Benchmarks ExplorerLearn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreIn this episode, we'll look into the "Revenue Architecture" framework, a proven method to transform your business into a revenue-generating machine. Learn how to optimize your sales process, set clear targets, and increase your bottom line with expert insights from Roee Hartuv, a Revenue Architect at Winning By Design.Follow RoeeVisit Winning by Design
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Oct 14, 2024 • 1h 2min

160: Know What Social Content Resonates Most With Your Audience (w/ Darien Payton, Antidote)

LinksTry Benchmarks ExplorerLearn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreIn this episode, we'll discuss how to create a powerful social strategy that not only increases brand awareness but also drives tangible revenue for your business. Discover effective social strategies that directly impact your pipeline and proven techniques to identify the social content that truly resonates with your audience and leads to bottom-of-the-funnel results.Follow DarienVisit Antidote
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Oct 3, 2024 • 51min

159: Crafting a Marketing Plan to Hit Revenue Goals (w/ Sam Kuehnle, Loxo)

LinksTry Benchmarks ExplorerLearn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreLearn how to craft a marketing plan that aligns with your company’s revenue goal, and helps ensure you hit your marketing targets. We’ll cover everything from working with sales and other teams to identifying the “levers” you need to pull to have the best chance of hitting your target.Read the summaryFollow SamVisit Loxo
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Sep 18, 2024 • 28min

158: Creating Extremely Accurate Sales Plans (w/ Dougie Loan, SourceWhale)

LinksTry Benchmarks ExplorerLearn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreIn this episode of Metrics & Chill, Dougie Loan, CRO at SourceWhale, shares his simple, but powerful, formula for crafting an accurate sales plan to help you hit your annual revenue goal.Follow DougieExplore SourceWhale
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Sep 5, 2024 • 54min

157: Building a Profitable Marketing Program (w/ Adam Goyette, Growth Union)

LinksTry Benchmarks ExplorerLearn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreIn this episode of Metrics & Chill, Adam Goyette explains how your company can use data to measure campaigns and attribution to ensure they're building a profitable marketing program that brings the best return on investment (ROI) possible.Follow AdamExplore Growth Union

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