How Do You Define Opportunity?

Jeremiah: I don't really think of an opportunity as till we have a demo schedule. There's the traditional, hey, our sales cycle is 90 days and from meeting set to close. But there's also the covert sales cycle where you've been nurturing this account or you met them at an event. Jeremiah: A lot of my business comes from that sales cycle. It's not that 90 day. Hey, there's an opportunity.