
117: Sourcing 50% of Deals via Outbound (w/ Dee Acosta, Metadata)
Metrics & Chill - Predictable Growth for B2B
Introduction
This week on metrics and chill, we learn how to improve key metrics that grow your business from companies that have done it before. In this episode, I got the chat with Dia Costa, senior sales at metadata, to learn how he sourced 50% of all closed one deals on his own via outbound. You'll learn his methodology for canned messaging and personalization; importance of understanding your differentiation in sales,. The value of building his personal brand to make outbound easier and loads more.
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