

Michelle Segar on Achieving Lasting Change in Eating and Exercise
22 snips Nov 21, 2022
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Cancer Survivors' Exercise Struggle
- Michelle Segar started her research on sustainable behavior change after a 1994 study showed cancer survivors stopped exercising once study commitments ended.
- This experience revealed that even facing life-threatening illness, people struggle to sustain health behaviors long-term.
Health Is a Weak Motivator
- Health and weight loss are poor motivators for sustaining physical activity for most people.
- Humans respond more to immediate experiences than to future abstract health benefits.
Limits of Habit Formation
- Forming automatic habits works well for simple behaviors but is less effective for complex behaviors like eating and exercise.
- Complex behaviors require flexibility and deliberate choices rather than rigid automaticity.