Is There a Pressure to Be Aware of the Chocolate Cake?

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When we learn how our brain is actually processing these temptations it gives us an understanding that can give us more control so there are new theories just about eating and just about exercise they've been built on the distinct phenomena. We have to get to through all four of the disruptors you're absolutely right about that. I even think the word temptation is a loaded word for a lot of people and that it's not even necessarily that you're tempted like you're talking about chocolate cake which is again something that shouldn't be based on if your dietary needs allow you to have it or not. There are certain things that are less frequent than others and just getting wrapped up in the whole like oh I

This week I was privileged to welcome Michelle Segar to the show to discuss her new book The Joy Choice: How to Finally Achieve Lasting Changes in Eating and Exercise. Michelle is a researcher at The University of Michigan who studies sustainable behavior change and the science of habits. In this conversation Michelle unpacks the science behind our choices and explains how thinking around behavior change has often made the mistake of an all or nothing approach to changing our habits and lifestyle.

The Joy Choice offers a fresh, brain-based solution that turns the old behavior-change paradigm on its head. This groundbreaking book liberates you from the self-defeating obligations and rigid requirements of past diet and workout regimens and reveals what emerging research suggests really drives the consistent choices that power sustainable change.

Michelle Segar, PhD is an award-winning lifestyle coach and sustainable behavior change researcher at the University of Michigan. For nearly three decades, she has pioneered methods to create sustainable healthy behavior changes that are being used to boost patient health, employee well-being, and gym membership retention.

Website: https://michellesegar.com

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