

#1418
Mentioned in 17 episodes
The Ultimate Sales Machine
Turbocharge Your Business with the 12 Key Strategies of Top Performers
Book • 2007
In 'The Ultimate Sales Machine', Chet Holmes outlines 12 essential strategies for running a successful business.
The book emphasizes the importance of systems and processes in sales success, teaching employees to work smarter, leveraging marketing effectively, and perfecting every sales interaction.
The updated edition, contributed to by Amanda Holmes, includes new material relevant to modern business, such as core story frameworks and the use of modern marketing mediums.
The book offers practical tools, real-life examples, and proven strategies to help businesses achieve significant improvements in sales performance and overall success.
The book emphasizes the importance of systems and processes in sales success, teaching employees to work smarter, leveraging marketing effectively, and perfecting every sales interaction.
The updated edition, contributed to by Amanda Holmes, includes new material relevant to modern business, such as core story frameworks and the use of modern marketing mediums.
The book offers practical tools, real-life examples, and proven strategies to help businesses achieve significant improvements in sales performance and overall success.
Mentioned by

























Mentioned in 17 episodes
Mentioned by 

as a source for the 'Dream 10' list.

Noah Kagan

5,793 snips
#717: Noah Kagan — How to Launch a Million-Dollar Business This Weekend
Mentioned by 

as a book that influenced his sales and marketing approach.


Eric Edmeades

118 snips
374. Trial, Error, and Adventure | Eric Edmeades
Mentioned by ![undefined]()

as a resource for focusing on high-value customers.

Laura Roeder

56 snips
Episode 750 | Making Your First Hire, Testing Prices, And More Listener Questions (with Laura Roeder)
Mentioned by 

among 

's favorite business books.


Sean Cannell

Noah Kagan

37 snips
394: How to WIN on YouTube in 2025 ft. Noah Kagan
Recommended by ![undefined]()

as the most influential book he's read on sales and marketing.

David Searns

25 snips
[Stage] David Searns - No One Needs a Temp! The Truth About Staffing Sales
Recommended by ![undefined]()

as a roadmap on the business and sales side.

Luis Da

24 snips
How to Monetize Your Expertise When When Starting From Scratch
Mentioned by 

as a book written by Charlie Munger’s sales leader.


Neil Patel

19 snips
95% Of ChatGPT Citations Are Recent.. AI Is Beating Humans, Charlie Munger’s Sales Leader On Closing EVERY Deal, Google Dropping Rich Results To Simplify Search, Marketing Agencies Hit Summer Slumps Even With Steady Traffic
Mentioned by ![undefined]()

while discussing his business strategies and focusing on high-quality opportunities.

Clay Hepler

14 snips
Episode 22: Cold Plunges, Hot Land Deals & Prioritization
Mentioned by 

as the book that popularized the Dream 100 strategy.


Nick Loper

12 snips
355: The Dream 100: Stop Building Links and Start Building Friendships
Mentioned by Jake Kelford while discussing strategies for targeting high-value customers.

Powerful Sales Networking Strategies for Success with Jake Kelfer
Mentioned by 

as a book title that implies a direct benefit to the reader.


Jeff Sauer

Writing Books: The Good, The Bad, & The Ugly
Recommended by Luis as a guide to identifying key relationships for business growth, specifically referencing the "Dream 100" section.

3 Step Process to Making Your First 6 Figures With Content
Mentioned by 

as part of a trifecta that influenced his approach to sales and marketing.


Armando Leduc

How to Use the 5 Love Languages in Your Marketing With Armando Leduc
Mentioned by 

as books that changed his life and business.


Tommy Mello

Q&A with Tommy - Building a System that Attracts and Rewards Great Employees
Mentioned by 

, highlighting 

' expertise in sales and marketing.


Tony Robbins


Chet Holmes

Mastering Sales | Tony Robbins’ interview with the late Chet Holmes
Mentioned by 

as a book he loves.


Tommy Mello

Q&A with Tommy - Investing in People and Technology To Scale Your Home Service Business
Mentioned by ![undefined]()

as a resource for improving the creation of offers.

Chris Mercer

Selling MOR Offers
Mentioned by Luis as the source of the "Dream 100" process, which is adapted for podcasting.

The Fastest Most Effective Way to Double Sales with a Podcast
Mentioned by Amanda Holmes in the context of a production meeting for the second edition of her book.

How Micro-Creators & UGC are Transforming the Influencer Marketing Game for Brands with William Gasner
Mentioned by ![undefined]()

as the origin of the Dream 100 list concept, adapted for nonprofit consultants as the Dream 15.

Natalie Eckdahl

48: Stop Waiting for Referrals→The Dream 15 Strategy (Part 4 - Business Growth Series)