Laura Roeder, a successful SaaS entrepreneur and founder, shares her journey of achieving financial success while choosing a life of fulfillment. With a net worth of over $15 million, she discusses the importance of knowing when enough is enough and prioritizing lifestyle over relentless pursuit of wealth. Laura reflects on her upbringing's influence on her financial mindset and explores how embracing self-awareness can lead to true happiness. She also emphasizes running a business for joy, finding balance, and turning financial independence into a more meaningful life.

Laura Roeder (@lkr) talks life coaching, starting multiple successful businesses (and selling one for millions), early growth via SEO, and designing a company to align with your lifestyle with Courtland (@csallen) and Channing (@ChanningAllen).

Laura Roeder, Founder of Paperbell, discusses selling a business, SaaS vs. courses, and managing without traditional meetings. She shares efficiency tips and insights on balancing work and personal life. The conversation focuses on finding contentment beyond success markers and the evolution of her coaching software business.

In this episode I talk to Laura Roeder. Laura and I have been friends for a long time. I’ve learned so much from her, and it’s great to have her on the podcast.Laura started an online community and a course called Creating Fame. She’s done a bunch of stuff in the internet space. She’s one of the people who’s been doing it since the early days.She got into software with a company called MeetEdgar, which is a social media scheduling service, and grew it into a successful company before selling it. She recently started another company called Paperbell. Paperbell is the all-in-one software that solves all the problems of running a coaching and consulting business.There’s so much to learn from Laura. I love her direct, blunt style. She’s given me great advice over the years, and you get to tune in as we jump on a call, hit record, and start catching up.In this episode, you’ll learn:Benefits of choosing a narrow niche for your businessCommon branding mistakes to avoid when starting outLaura’s advice for writing great copyTradeoffs between hiring freelancers and employeesLinks & ResourcesMama GenaMeetEdgarLaura Roeder’s LinksLaura’s websiteFollow Laura on TwitterLaura is on InstagramPaperbellFollow Paperbell on TwitterPaperbell is on InstagramFollow Paperbell on FacebookCheck out Paperbell on Pinterest

Laura Roeder, an entrepreneur who founded the successful social media scheduling app MeetEdgar, shares her journey of launching and selling her business before starting a coaching platform, Paperbell. She discusses valuable lessons learned, such as the pitfalls of chasing the wrong metrics and the importance of trusting your instincts. The conversation touches on navigating the coaching industry's landscape, ethical marketing practices, and the impact of personal insights on business decisions, offering a candid look into the entrepreneurial world.