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394: How to WIN on YouTube in 2025 ft. Noah Kagan

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Mar 4, 2025

Guest

Noah Kagan

Noah Kagan, renowned entrepreneur and founder of AppSumo, joins the conversation to share game-changing tactics for YouTube success. He emphasizes the importance of consistent content creation and finding one’s niche in a rapidly evolving landscape. Kagan discusses strategies for pursuing passion over mere views and highlights diverse income streams beyond ad revenue. He also dives into the intricacies of affiliate marketing and the collaborative nature of successful video production, all while motivating creators to embrace challenges and remain authentic in their journey.

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ADVICE

Just Do It

Consistently create YouTube videos, even if they're simple at first.
Aim for 100 videos to find your rhythm and what works for your channel.

insights

INSIGHT

Overthinking and Analysis Paralysis

Many creators overthink and get stuck in analysis paralysis.
The key is to take action and overcome the fear of starting.

volunteer_activism

ADVICE

Business-First Content Strategy

Build a business first, then use content creation to support it.
This model provides consistent revenue, reducing pressure to monetize content directly.

Get the Snipd Podcast app to discover more snips from this episode

Unlocking YouTube Success

01:42 • 22min

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Pursuing Passionate Content Creation on YouTube

23:38 • 3min

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Exploring Diverse Income Streams through YouTube and Business Ideas

26:55 • 4min

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Unlocking Affiliate Marketing Potential

31:02 • 5min

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Navigating YouTube Content Creation

35:48 • 11min

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Behind the Scenes of Successful YouTube Production

47:01 • 3min

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Navigating the Creator Economy

49:37 • 12min

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The Success Story Behind the World's Most Unusual Workplace

Ricardo Semler

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Turbocharge Your Business with the 12 Key Strategies of Top Performers

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Amanda Holmes

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The Road Less Stupid

Keith J. Cunningham

The Road Less Stupid is a business guide that emphasizes the need to minimize dumb decisions and maximize critical thinking. The book, written by Keith J. Cunningham, highlights the concept of 'dumb tax' – the financial and emotional costs of making poor business decisions. It advocates for regular 'Thinking Time' to reflect on business challenges, separate problems from symptoms, and make informed decisions. The book is structured with short chapters and reflective questions to help business owners improve their decision-making skills and avoid costly mistakes.

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No Rules Rules

Netflix and the Culture of Reinvention

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Reed Hastings

In this book, Reed Hastings and Erin Meyer explore the counterintuitive management culture that has driven Netflix's success. The authors discuss how Netflix's approach, which includes no vacation or expense policies, generous severance for underperforming employees, and a focus on candid feedback, has led to unparalleled innovation and speed. Drawing on hundreds of interviews with current and past Netflix employees, the book provides actionable lessons for leaders on how to build and maintain a highly innovative and adaptable organizational culture.

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Leading for Hypergrowth by Raising Expectations, Increasing Urgency, and Elevating Intensity

Frank Slootman

In 'Amp It Up,' Frank Slootman shares his leadership approach for achieving hypergrowth. The book emphasizes the importance of raising standards, aligning teams, sharpening focus, picking up the pace, and transforming strategy. Slootman argues that most leaders can significantly improve their organization's performance without expensive changes to talent, structure, or the business model. He stresses the need for execution, a strong team culture, and a relentless focus on the mission. The book provides practical advice on making conflicted choices, promoting collaboration, and maintaining high standards to avoid mediocrity.

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Die with Zero

Bill Perkins

Die with Zero presents a provocative philosophy and practical guide on how to get the most out of your money and your life. Bill Perkins argues against over-saving and under-living, advocating for investing in experiences early and maximizing positive life experiences. The book introduces concepts like 'time-bucketing,' 'net worth curve,' and 'fulfillment curve' to help readers optimize their life stages and make the most of their resources. Drawing from his own life experiences and insights from psychological science and behavioral finance, Perkins makes a compelling case for living large and accumulating memorable experiences rather than wealth.

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Million Miles in a Thousand Years

Donald Miller

In this book, Donald Miller recounts his journey of transforming his life into a better story after his successful memoir 'Blue Like Jazz' was being adapted into a movie. Miller reflects on the elements of storytelling and how they can be applied to real life, leading him to engage in various challenging activities such as hiking the Inca Trail, biking across America, and forming meaningful relationships. The book challenges readers to reconsider their life goals and strive for a more purposeful and meaningful narrative.

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Million Dollar Weekend

Noah Kagan

In 'Million Dollar Weekend,' Noah Kagan provides a step-by-step guide on how to turn ideas into profitable businesses within a short timeframe. The book focuses on overcoming fear, creating value for customers, and validating ideas quickly. Kagan shares his personal experiences and real-world examples to illustrate how to start and grow a business efficiently. The book advocates for action over excessive planning, encouraging readers to test their ideas with minimal investment and scale based on real feedback. It also addresses the psychological aspects of starting a business and offers practical advice on automation, marketing, and achieving financial freedom.

Learn how to win on YouTube in 2025 /w Noah Kagan!⚡️(Free Online Class) Learn the one YouTube strategy that gets me 122,490 views per day here ➡️ http://ThinkMasterclass.com

This video is NOT sponsored. Some product links are affiliate links which means if you buy something we'll receive a small commission.

📒 Show Notes and Resources 📒

📘 Connect with Noah Kagan
➡️ https://noahkagan.com
➡️ https://www.youtube.com/@noahkagan

📕Noah Kagan's Favourite Business Books:

📘 Million Dollar Weekend ➡️ https://geni.us/5aMr

📘 Ultimate Sales Machine ➡️ https://geni.us/0zsNEA

📘 A Million Miles in a Thousand Years ➡️ https://geni.us/IbhYhKP

📘 No Rules Rules ➡️ https://geni.us/4C4uhZy

📘 Amp It Up ➡️ https://geni.us/8Q1Be6

📘 Maverick ➡️ https://geni.us/ZlhptO

📘 Road Less Stupid ➡️ https://geni.us/B6Ej99

⚡️(Free Online Class) Learn the one YouTube strategy that gets me 122,490 views per day here ➡️ http://ThinkMasterclass.com

Music provided by Epidemic Sounds. Start your free trial here ➡️ https://ThinkMediaSounds.com
Read through our YouTube disclaimer policy here: https://www.seancannell.com/youtube-disclaimer

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