The Home Service Expert Podcast

Q&A with Tommy - Investing in People and Technology To Scale Your Home Service Business

4 snips
Jul 16, 2021
Tommy Mello tackles the challenges of pricing and employee retention in home services, advocating for fair compensation. He shares strategies for recruiting top talent, emphasizing workplace positivity and safety. The discussion extends to navigating competition through branding and effective marketing tactics. Tommy also highlights the importance of understanding financial metrics and employing CRM systems for efficiency. Finally, he explores how technology can streamline operations while encouraging community building among entrepreneurs.
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ADVICE

Recruiting A-Players

  • Use geofencing and retargeting to advertise to your competitors' employees.
  • Offer sign-on bonuses, benefits, and a positive work environment to attract A-players.
INSIGHT

Non-Competes and Employee Retention

  • Non-competes are difficult to enforce with technicians unless they received specialized training and tools from you.
  • Focus on creating a desirable work environment to retain employees rather than relying on legal restrictions.
ADVICE

Customer Needs vs. Wants

  • Prioritize quality and customer satisfaction over being the cheapest option.
  • Remember, customers ultimately decide what they want, even if it's not the most practical choice.
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