web3 with a16z crypto

Marketing web3: Audience, Community, More

86 snips
Apr 6, 2023
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1
Introduction
00:00 • 2min
2
The Importance of Marketing as a Matching Exercise
02:03 • 2min
3
The Importance of Marketing for Technical Founders
04:30 • 5min
4
Bottom Up Exercises in Ethereum Meetup Groups
09:52 • 2min
5
Ethereum: A Platform for Others to Build On
11:37 • 3min
6
The Relationship Between Marketing and Product
14:11 • 3min
7
The Importance of Dilligence in Crypto
16:51 • 2min
8
The Importance of Profiles in Crypto and Web3
19:19 • 3min
9
The Tension in Web 3 With Vitalik
22:29 • 2min
10
How to Decentralize Your Community in Web 3
24:58 • 2min
11
How to Pick the Right People to Represent Your Project
27:02 • 2min
12
What Is a Community?
29:18 • 3min
13
The Chaos of Web 3 Marketing
32:28 • 2min
14
How to Find Your Target Audience
34:54 • 2min
15
The Differences Between Coinbase and Web2
36:37 • 2min
16
The Future of Paid Marketing in Web Three
38:19 • 4min
17
The Web Three Marketing Funnel
42:16 • 2min
18
How to Measure ROI and Metrics in Web Three
44:42 • 3min
19
How to Hire a Marketing Leader for a Decentralized Marketing Organization
47:57 • 4min
20
The Importance of Hiring the Right People
51:30 • 4min
21
The Role of Developer Relations in Marketing
55:31 • 4min
22
How to Market a DeFi Platform
59:57 • 4min
23
How to Build a Strong Infrastructure for Your Smart Contracts
01:03:31 • 5min
24
The Importance of Partnerships in Cryptocurrencies
01:08:44 • 3min
25
Web3 With A6 and Z: A Journey Through the History of Web3
01:11:43 • 2min