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Marketing web3: Audience, Community, More

web3 with a16z crypto

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The Web Three Marketing Funnel

The web three marketing funnel isn't so different from the marketing funnel and web two. It's just that the actual tools that are used at each stage can be a bit different. Discovery is the phase where your potential user, your potential audience member first meets you. And if they take that action, then they come to the next stage of the funnel, which is engagement.

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