2min chapter

web3 with a16z crypto cover image

Marketing web3: Audience, Community, More

web3 with a16z crypto

CHAPTER

The Chaos of Web 3 Marketing

Web to marketing is basically an arbitrage that takes place on these third party platforms. It's actually super efficient for marketers to plug community into incentive systems and then have them help grow the project as opposed to needing to buy everything themselves. "I think what every brand's dream is for their consumer or user to feel like they are kind of part owner of that product," says Mark Zuckerberg.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode