

Selling Uncommon, the death of advertising and a British original - Nils Leonard
36 snips Jul 27, 2023
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30
Introduction
00:00 • 2min
The Importance of Independent Agency in the Creative Industry
01:59 • 3min
The Importance of Uncommon
04:55 • 2min
The Importance of Money in Startups
06:32 • 2min
The Home Truths of the Industry
08:15 • 3min
The Importance of Founder's Remaining in the Business
11:35 • 2min
The Importance of Creativity in Advertising
13:20 • 1min
The Fear of Not Making the Best of What We Got
14:48 • 2min
How to Keep Creativity at the Heart of Your Business
16:31 • 2min
The Golden Age of Advertising
18:48 • 2min
The Role of AI in Marketing
21:11 • 2min
The Journey Within
22:56 • 2min
The Uncomment of Taking a Chance on a Car Brand
24:35 • 2min
British Airways: A Campaign to Rediscover the Energy of the Business
26:23 • 2min
The Importance of Advertising for the Business
28:52 • 3min
The Importance of Simple Ideas
31:52 • 3min
AI and Creativity
34:27 • 2min
The Threat to Creative Industries
36:25 • 2min
The Value of Creativity
38:08 • 2min
The Importance of Bravery in Marketing
40:06 • 2min
The Importance of Creativity
42:08 • 2min
The Problem With AI in the Creative Industry
44:01 • 3min
The Importance of Creativity in Business
47:28 • 4min
How to Create a Culture That Fosters Creativity
51:01 • 2min
The Importance of Being Unusual
52:59 • 2min
The Power of Generosity
55:12 • 2min
The Importance of Believing in Yourself
57:11 • 2min
The World's Best Selling Podcast by John Evans
58:48 • 4min
The Pursuit of Success
01:02:19 • 3min
The Disruption Opportunity
01:05:11 • 3min