2min chapter

Uncensored CMO cover image

Selling Uncommon, the death of advertising and a British original - Nils Leonard

Uncensored CMO

CHAPTER

The Importance of Founder's Remaining in the Business

I love the framing of what does it allow you to do with extra resource, bigger network, more people. If they've got partner companies that cannot play so the best at what they do, then they should be looking at that in many ways. Founder's remaining in the business is just essential for me. We want to remain in the business, but we want, you know, the culture of the business and that word is used too often. I'm really excited about it.

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