2min chapter

Uncensored CMO cover image

Selling Uncommon, the death of advertising and a British original - Nils Leonard

Uncensored CMO

CHAPTER

AI and Creativity

I think maybe the challenge that out of home is to make this so powerful that it just becomes social media. People would want to take photos of it when we did the arts. I really do think it's going to bring the importance back to creativity in its broadest sense. Anybody bringing new vibes, aesthetics, music, energies to the mix will be more important than they have been.

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