How To Succeed In Product Management | Jeffrey Shulman, Red Russak & Soumeya Benghanem

75: User Personas

Feb 22, 2023
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1
Introduction
00:00 • 4min
2
Product Management - What Makes an Excellent PM?
03:45 • 2min
3
Product Managers - Who Develops the Personas?
06:02 • 3min
4
The Challenge With Personas
09:24 • 2min
5
Product Managers and Product Teams
11:23 • 3min
6
Product Leaders - What Should Be an Ideal Number?
14:18 • 2min
7
Market Segments Versus Personas
15:52 • 2min
8
Is There a One-to-One Mapping?
17:27 • 2min
9
Segments Versus Personas
19:25 • 2min
10
Supply Chain Disruption in the Product Design Process
21:38 • 2min
11
Are You Red E to Contribute to This Conversation?
23:42 • 2min
12
How to Succeed in Product Management Podcast
25:34 • 3min
13
Three Word Challenge - Buzzword Blitz
28:23 • 2min
14
First Cut and First Principles
30:19 • 3min
15
Cavada's First to Go First Cut
32:49 • 2min
16
What's the Price for the Sad Trombone Award?
34:23 • 2min
17
Marketing Is an Alignment Exercise
36:13 • 2min
18
Build a Zero to One Product
37:45 • 2min
19
How to Win Trust in Product Development
39:20 • 3min
20
The Buzzword Blitz
42:04 • 2min
21
Are You Creating a User Persona?
44:03 • 2min
22
Product Managers - User Personas and Equity Mindset
45:41 • 2min