The EntreLeadership Podcast

Avoid Failure by Following These Marketing Principles with Seth Godin

Oct 25, 2021

51:34

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Highlights

AI Chapters

Episode notes

What Are Your Worries About Bot Trends?

01:51

How to Measure Your Brand Marketing

02:15

Direct Marketing Versus Brand Marketing?

03:59

Introduction

2min

Brand Marketing vs Direct Marketing

2min

Small Business Example - Malchimp Sells for 12 Billion Dollars

2min

Why Is It Important to Consider the Behavior Users on a Platform Before Trying to Advertise?

2min

The First Rule of Branding

3min

How to Make the Promises and Not Break Them

2min

The Power of Word of Mouth

3min

How to Heal a Broken Bridge

2min

The Law of Diffusion of Innovation

3min

10.

How to Reach Left Handed Unicyclists

2min

11.

What Are Your Worries About Bot Trends?

2min

12.

Brand Marketing to a Hundred People

2min

13.

Getting Started With Base Virtual Bookkeepers

5min

14.

Ramsey Plus Wi - Direct Response Marketing

2min

15.

Direct Marketing Versus Brand Marketing?

4min

16.

Brand Marketing - Is Your Approach Changed as You've Scaled

3min

17.

Small Business Owners

2min

18.

Marketing Is a Science That Is Not Yet Completed

2min

19.

How to Measure Your Brand Marketing

2min

20.

Entree Leader's Guide to Hiring

3min

Did you know one of the top questions we get asked week after week centers around how to scale a business? Everyone wants to increase their opportunities, leads and revenue—and marketing is a great solution to that problem. But where do we start? In this episode of The EntreLeadership Podcast, we sit down with bestselling author Seth Godin as he breaks down the difference between direct marketing and brand marketing and which one your business should invest in. Then in our second segment, George Kamel talks to two of Ramsey Solutions’ top marketing leaders, Jen Sievertsen and Trey Sheneman. They give you some tactical tips for how you can apply brand and direct marketing in your business right now.

The EntreLeadership Podcast

Books by Seth Godin

Akimbo: A Podcast from Seth Godin

RamseySolutions.com

The Fine Print with George Kamel

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