4min chapter

The EntreLeadership Podcast cover image

Avoid Failure by Following These Marketing Principles with Seth Godin

The EntreLeadership Podcast

CHAPTER

Direct Marketing Versus Brand Marketing?

Small business owner, how should they know when to use direct marketing versus brand marketing? What's better suited for what? "Re targeting" is a very effective way to target those people who have visited your site but haven't converted yet. Metrix thasy os ardy bend my web site to ten dollars apiece or 15 per cent of the traffic that visits it will convert into sales.

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