Searching For SaaS

Raise prices? Maybe, not so fast

Mar 15, 2023

39:18

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Highlights

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Episode notes

Is There a Price Increase in Your Business?

02:07

Is Blind Testing the Right Way to Go?

01:55

SaaS Pricing and the Classic Advice of Raising Pricing

01:47

Introduction

3min

SaaS Pricing and the Classic Advice of Raising Pricing

2min

I Hate Blanket Advice, Right?

2min

What Are the Trade-Offs of Raising Prices?

2min

The Disadvantages of Raising Prices

2min

Why You Shouldn't Rake Prices, Right?

3min

What Is Your Fear of Raising Prices?

3min

The Power of Word of Mouth

2min

The Network Effect Is Better, Right?

2min

10.

How Much Air Is Up There?

2min

11.

Is There a Price Increase in Your Business?

2min

12.

Is Your Pricing a Good Idea?

2min

13.

Is Blind Testing the Right Way to Go?

2min

14.

Do You Have a Customer Referral Program?

4min

15.

How Do You Segment Your Customers?

2min

16.

The Price Change Is a Separate Conversation

2min

17.

The Directional Advice of Race Prices

3min

This week we talk about the common advice to “raise prices”. Josh talks about where this can go wrong and how he thinks about pricing. Links: Peep Leja - podcast episode - https://podcasts.apple.com/us/podcast/laying-the-foundation-for-long-term-company-alignment/id1575516851?i=1000601807767 This is episode 72