GTM Live

RV 85 - Customer-Centric Marketing in B2B Growth | Rev Up Podcast

Jul 26, 2023
Ask episode
Chapters
Transcript
Episode notes
1
Introduction
00:00 • 4min
2
How to Build a Demand Engine for Your Company
04:23 • 3min
3
The Cost of Inefficient Marketing
07:11 • 4min
4
The Importance of Direct Customer Conversations in Marketing
11:15 • 4min
5
The Importance of Self-Reported Attribution
14:53 • 4min
6
The Top-End Model for a New Business
18:24 • 3min
7
How to Create Demand for Your Business
21:28 • 2min
8
How to Be a Successful Content Producer
23:54 • 2min
9
How to Hire a CTO to Drive More Impact
26:03 • 2min
10
How to Build a Strong Personal Brand
28:01 • 2min
11
The Importance of Demand Capture
30:04 • 4min
12
How to Build an Audience With Email
33:41 • 4min
13
The Early Adopter Phase of Podcasting
37:35 • 3min
14
The Importance of Content in B2B
40:42 • 2min
15
How to Execute a Great Demand Creation Strategy and Measurement Strategy
42:23 • 2min
16
How to Use HubSpot to Trigger Outbound Marketing
44:06 • 3min
17
The Importance of Simplicity in Hub Spot
46:47 • 4min
18
The Importance of Internal Skills in B2B Marketing
50:58 • 2min
19
How to Use Video Editing and Graphic Design to Increase Cost Efficiency
53:09 • 4min
20
How to Be a Successful Marketer
57:08 • 3min