How to Build an Audience With Email

Email is clearly important whether it's bulk marketing email automated trigger email or one-to-one actually written by a human. You don't build an email list if people don't have a way to figure out and know about you So you need to do both Another thing is that when you build on a social channel you get Significant reach and distribution that you don't get an email Nobody knew it's forward like very few people are forwarding your email to a hundred or three hundred other people Like an algorithm on social media does so they're just different And then you take the brand equity with you and you follow where customers are going If LinkedIn ended tomorrow I would be able to still have the events I