RV 85 - Customer-Centric Marketing in B2B Growth | Rev Up Podcast
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How to Hire a CTO to Drive More Impact
A lot of people that I talked to about the just the concept of podcasting They're not necessarily themselves the right person to do it. If you're going to do this, you should make sure that the person doing it has a clear financial long-term incentive to stay with the company. An evangelist whether internal or external in your company Has the opportunity to drive more impact than your entire marketing spend because they have trust and trust is hard to buy.
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