Hey {First Name}, An Insider's Guide to Outbound Sales cover image

Hey {First Name}, An Insider's Guide to Outbound Sales

#163: B2B SaaS: Two Step LinkedIn Outreach + a Case Study = 30% accept rate, 50% reply rate, and 10 to 15 appts./mo. (Theo Kanellopoulos)

Jun 15, 2022
33:55

Podcast summary created with Snipd AI

Quick takeaways

  • Focus on long-term sustainable growth through holistic strategies, not just lead generation.
  • Utilize LinkedIn outreach with personalized messaging and problem-solution-CTA sequence for high acceptance and reply rates.

Deep dives

Planet Growth Methodology for Building Scalable Businesses

Planet Growth focuses on developing a scalable approach to building teams for businesses rather than solely generating leads, aiming to create long-term sustainable growth. Traditional outbound agencies often fail due to challenges in transferring knowledge, understanding the product, and lack of systematic methods aligned with the company's growth goals. Planet Growth's focus on holistic growth strategies differentiates it from agencies focusing solely on lead generation, ensuring alignment with long-term growth objectives.

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