#163: B2B SaaS: Two Step LinkedIn Outreach + a Case Study = 30% accept rate, 50% reply rate, and 10 to 15 appts./mo. (Theo Kanellopoulos)
Hey {First Name}, An Insider's Guide to Outbound Sales
Introduction
Outbound Metrics is a weekly podcast from morgandwilliams.com. He interviews salespeople, consultants, and entrepreneurs about their cold outreach campaigns. Each conversation will be a deep dive into deconstructing a specific campaign's results. You'll get the opportunity to peek behind the curtain and see what's actually working now in cold outreach.
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