#163: B2B SaaS: Two Step LinkedIn Outreach + a Case Study = 30% accept rate, 50% reply rate, and 10 to 15 appts./mo. (Theo Kanellopoulos)
Hey {First Name}, An Insider's Guide to Outbound Sales
How to Uncover Your Marketing Messaging
An outbound message consists of four parts. The first part is a personalization, then the solution and then the call to action. What we found for us is that K-STAD is how to work really well as a CTA. As a result, we have created that message and now it's scalable and automated.
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