

How Marketers Waste Time and Resources, and the Audacity of Big Goals with Jakub Rudnik
Feb 3, 2023
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23
Introduction
00:00 • 5min
Build a Personal Brand on LinkedIn
05:01 • 3min
How Many Blog Posts Are You Publishing a Month?
07:38 • 2min
Are You Publishing 100 Posts a Month?
09:16 • 4min
What Is Quality?
13:23 • 4min
SAS SEO - Style Versus Substance
17:09 • 2min
B2B Content Marketing Agencies - Is Your Brand Important?
19:07 • 4min
The Fear of Being a Salesy
22:38 • 4min
Are You Doing Use Case Based Content Templates?
26:20 • 2min
The Challenges of Content Scribe
28:42 • 3min
Is Your Content Measured Right?
31:47 • 2min
Scribes
34:12 • 3min
The Sacrifice Thing Is HUGE Right?
37:27 • 3min
Is There a Growth Model or a Product Led Motion?
40:04 • 3min
The Guest Posts and Style Guides
43:21 • 2min
G to Content Mafia
45:12 • 3min
How Do You Write an Article That Has Like Intent?
47:59 • 5min
Is Your Content Strategy Worth Investing In?
53:15 • 4min
How Much of Your Ideation Process Starts With Customer Research?
56:57 • 4min
Do You Have a Prioritization Model?
01:01:03 • 3min
Prioritization Models
01:04:11 • 3min
How to Predict What's Going to Work and How to Do It
01:06:55 • 2min
What's Your Long Game?
01:08:59 • 3min