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5min chapter
How Marketers Waste Time and Resources, and the Audacity of Big Goals with Jakub Rudnik
The Long Game
Introduction
Jacob Rudnick is the head of content at scribe. He also teaches journalism at DePaul University, and previously he worked on content at G2. In this conversation, we touched on several controversial issues within the content marketing sphere. We covered many things in addition, like lessons learned at G2,. The challenges of growing a content program at an early stage company.
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