Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22
Introduction
00:00 • 3min
Was Your First B2B Sales Job?
03:19 • 2min
Door-to-Door Vacuum Sales - How Did You Respond to the Rejection?
05:41 • 2min
The Value of the Demonstration
07:39 • 2min
What Was Your First Job Selling Into Security?
09:14 • 2min
What Was the Learning Curve Like in Network Monitoring?
10:49 • 2min
The Six Principles of Persuasion
12:27 • 2min
How Do You Write Emails?
14:27 • 2min
Cybersecurity Sales - I Love It!
16:37 • 2min
What Does a CISO Care About?
18:23 • 4min
HubSpot CRM - What's Going On?
22:00 • 3min
How Does the Buying Process Work Within Security?
25:00 • 3min
Are There Certain Questions That I Don't Ask?
28:19 • 2min
What's the Moral of the Story?
30:18 • 2min
Direct Mail, What Kind of Stuff Have You Seen Work With Direct Mail?
32:33 • 2min
CISOs
34:40 • 3min
CISOs - Where Do You Suggestions for Getting Started?
37:17 • 2min
What to Say in Emails, Phone Calls?
38:57 • 2min
Is This Really Right for Me?
40:52 • 2min
Don't Send It Till They've Earned It
42:22 • 3min
Cybersecurity Sales - A Buyer's and Seller's Perspective
44:57 • 2min
How Do You Know if You're a Sales Professional?
46:36 • 3min