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Cyber security sales with Neil Saltman

Outbound Squad

CHAPTER

Cybersecurity Sales - A Buyer's and Seller's Perspective

I think there's a lot of people that don't know the company they're selling to. And I think you need to understand who you're talking to do some research. Especially with cybersecurity, it's about enabling the business,. It's identifying risk, quantifying risk and making sure that they're secure - but the business is still enabled.

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