Cyber security sales with Neil Saltman
Outbound Squad
00:00
Direct Mail, What Kind of Stuff Have You Seen Work With Direct Mail?
A client of mine actually a couple years ago was reaching out to see CIOs with some sort of fancy telephone. It's like they'll take the meeting just to get the thing. A good friend of mine actually would send chocolates or flowers to the admin. He would send those the admin and then he would call the admin or email the calendar. But those are creative ways where you're not really bribing somebody, you're just like, okay, this is clever. This is unique"
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