Product Market Fit

Ep26: Nailing Product Positioning; w/ April Dunford, Consultant / Author of "Obviously Awesome" — Product Market Fit podcast

May 10, 2023
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1
Introduction
00:00 • 4min
2
The Importance of Product Market Fit
03:55 • 4min
3
How I Solved a Positioning Problem
07:56 • 2min
4
How to Position Your Company for Success
09:56 • 2min
5
The Tactics of Positioning
11:37 • 4min
6
How to Improve Your Positioning in Sales Calls
15:49 • 4min
7
Postman: A Platform for Testing and Documentation
20:09 • 2min
8
The Importance of Storytelling in an API Development Platform
22:07 • 2min
9
How to Position Your Product Effectively
24:11 • 2min
10
The Importance of Defining Good Fit Customers
26:10 • 3min
11
How to Reach Out to the Champion in a Deal
29:23 • 2min
12
How to Position Your Company for Product Led Growth
31:33 • 3min
13
How to Position Your Business for Success
34:25 • 1min
14
The Importance of Positioning in Early Stage Founders
35:54 • 4min
15
How to Position a Product for Multiple Segments
39:36 • 2min
16
The Power of Vertical Positioning
41:49 • 4min
17
How to Start a CRM Strategy
45:44 • 2min
18
How to Position Yourself as a Leader in a Category
47:42 • 2min
19
How to Position Your Business for Success
49:43 • 2min
20
How to Build a Good Sales Pitch
51:39 • 3min
21
How to Succeed as a Consultant
54:11 • 2min
22
How to Have Coffee With Any Historical Figure
56:22 • 3min