Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22
Introduction
00:00 • 2min
You Know, You're Going to Start Your Own Law Firm
02:18 • 2min
Do You Need Referrals to Grow a Service Business?
04:17 • 2min
Is There a Calendly Link in Law Firms?
06:25 • 3min
How Do You Get Referrals From Outside Clients?
09:39 • 2min
What Is a Trademark?
12:00 • 2min
Why Do You Need a Trademark?
13:55 • 2min
How Much Does It Cost to File a Trademark?
16:19 • 4min
Using the TM Before Filing a Trademark Application
20:20 • 2min
X Is a Registered Trademark of Dust and Such Corp.
22:33 • 4min
Musa's Journey on the US Trademark Search
26:50 • 5min
The Importance of Brand Equity in a Product
31:52 • 4min
What's the Standard for Customer Confusion?
35:29 • 3min
Is the Software Industry Still New?
38:59 • 3min
How to Write the Language for a Trademark Application
41:43 • 3min
How to Communicate With Your Clients in the Field
44:18 • 6min
Brand Equity
50:00 • 2min
The Defensive Nature of Software Patents
52:13 • 5min
What's the Difference Between Logos and Words in a Trademark?
56:52 • 4min
What's the Cost of Registering a Trademark?
01:00:39 • 5min
Do You Have a Brand Equity Issue?
01:05:29 • 3min
What's Next for Small Business Owners?
01:08:38 • 2min