

#102
Mentioned in 125 episodes
The Power of Habit
Why We Do What We Do in Life and Business
Book • 2012
In this book, Charles Duhigg explores the science of habit formation and change.
He explains the 'habit loop' consisting of a cue, a routine, and a reward, and how understanding this loop can help in changing bad habits or forming good ones.
The book includes numerous examples from various fields, such as how Procter & Gamble successfully marketed Febreze, how Alcoa transformed its business by focusing on safety, and how individuals like Olympic swimmer Michael Phelps and civil-rights hero Martin Luther King, Jr. benefited from specific habits.
Duhigg argues that by harnessing this science, individuals and organizations can transform their lives and businesses.
He explains the 'habit loop' consisting of a cue, a routine, and a reward, and how understanding this loop can help in changing bad habits or forming good ones.
The book includes numerous examples from various fields, such as how Procter & Gamble successfully marketed Febreze, how Alcoa transformed its business by focusing on safety, and how individuals like Olympic swimmer Michael Phelps and civil-rights hero Martin Luther King, Jr. benefited from specific habits.
Duhigg argues that by harnessing this science, individuals and organizations can transform their lives and businesses.
Mentioned by

































Mentioned in 125 episodes
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