

Episode 26: Privacy Expert Alan Chapell says "Marketers are F-ed"
Jun 30, 2023
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16
Introduction
00:00 • 3min
The Future of Privacy
03:00 • 4min
How to Market Your Farmer Brand as a Health Care Brand
06:41 • 3min
The Prospects for a Federal Law
10:09 • 4min
What Happened to Sephora?
14:35 • 2min
The Current Status of TTF and the Lawsuits Against It
16:53 • 2min
Facebook Fined Over a Billion Dollars for Transferring European Data to the US
18:52 • 5min
The Hypocrisy of TikTok
24:04 • 2min
The Impossibility of Real Data Localization
25:44 • 6min
Google's Other Problems
31:32 • 2min
The Google Adolytics Scandal Slash Nothing Burger
33:33 • 5min
The Role of Performance Campaigns in Google's Antitrust Campaigns
38:25 • 3min
The Gray Area in Analytics on in-Game Ads
41:05 • 2min
How Reliant Is the Company on Mobile Ad IDs?
43:02 • 2min
Kroger's Ad Tech Strategy Is a Validation of Retail Media
45:18 • 2min
How Ad Tech Needs to Think About Its Geopolitical Exposure
47:45 • 3min