Chris Baca on The Business of Coffee

1

Introduction

00:00 • 2min

2

Social Media Is an Over Correction

01:56 • 2min

3

Are You Trying to Force Your Own Will on the World?

03:31 • 3min

4

I've Been Enchanted by Coffee Since Day One

06:02 • 4min

5

Coffee Is More Important Than Your Needs for the Day

10:13 • 2min

6

I've Been a United States Breesto Championship Finalists Three Times.

12:05 • 4min

7

How Long Did It Take You to Feel Like You're an Expert?

16:19 • 3min

8

You Don't Have to Be the Best Guitarist in the World

19:35 • 2min

9

Video Premiere Parties

21:06 • 2min

10

How Do You Detach Yourself From the Numbers?

23:06 • 4min

11

Making More Money Is the Same as Making Six Figures

27:18 • 3min

12

The Biggest News in the Coffee Market

30:26 • 3min

13

Why You Shouldn't Start a Startup Just for the Money

33:30 • 2min

14

Why Are People Protesting Bluebottle?

35:19 • 2min

15

Culture Is Scalable

37:11 • 3min

16

We're Going to Offer Profit Sharing to All Our Employees

39:59 • 2min

17

Are You Taking Vacations?

41:32 • 2min

18

Are You Scalable?

43:49 • 3min

19

Is There a Negative Side That Comes With Performance Reviews A?

46:25 • 2min

20

You Need to Give People That Pass

48:50 • 2min

21

How Do You Know Where to Invest Your Time?

50:52 • 3min

22

Skateboarding and Vidios - What Gets You to Keep Making Videos?

53:52 • 2min

23

Is There a Way to Balance Your Life?

55:52 • 2min

24

Take One Day Off a Week

57:36 • 4min

25

Do You Have a Vision Statement?

01:01:29 • 3min

26

How to Start a Podcast, You Don't Need to Know Your Values

01:04:57 • 3min

27

Is It Easier to Just Cut Ads Out?

01:07:27 • 3min

28

You're a Great Fit for Your Coffee Business

01:09:59 • 3min