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2min chapter
Chris Baca on The Business of Coffee
Three Rules
Coffee Is More Important Than Your Needs for the Day
There isn'taa sense in a drive for a lot of people to l over optimise, and especially over optimize before they ever even figure out the basics. It's what do you want? Do you want to cram your version of knowledge down someone's throat? Or do you want to make someone feel comfortable in your space or with your organization? I love that too. Ause itsit'slik you're not going to make any friends by being a snob and by being pretentious. i like pretending like you like being the no at all. Nobody likes the kno ital. And nobody wants to feel judged for participating in business.
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