Faris Yakob on Attention - 1. The Attention Economy

1

Introduction

00:00 • 2min

2

Are We in an Attention Economy?

01:39 • 2min

3

Do You Think the Advertising Industry Has Adapted to This?

03:58 • 2min

4

The Attention Economy and the Measurement of Audiences

05:43 • 2min

5

The Culture of Ratings in the Nineties

08:03 • 4min

6

How Twitter and Long Form Fits Into Their Platforms

12:00 • 4min

7

How to Think About Attention in Different Ways

15:58 • 2min

8

Gaming, I Think, Is a Good Place to Start

17:33 • 2min

9

The Separation Between Content and Advertising

19:16 • 3min

10

Are You Making Content?

22:18 • 2min

11

How to Build a Community Around a Brand

24:45 • 4min

12

The Monalisa Is the Most Famous Piece of Art

29:01 • 3min

13

Is There a Need for Nfts?

31:46 • 2min

14

Is There a Difference Between Attention and the Web?

33:17 • 4min

15

How Has Content Changed Bit Based on Economic Thinking Around Attention?

36:52 • 4min

16

What Are Your Hopes and Dreams for the Attention Economy?

40:58 • 2min

17

The Future of the Attention Economy

43:26 • 2min

18

A the Importance of Attention in Media

45:12 • 2min