Not Investment Advice

114: The iPhone Story

May 31, 2023

01:34:15

Creator website

AI Chapters

Episode notes

Introduction

3min

The Unsung Heroes of the iPhone

2min

The iPhone: A Revolutionary Product That Changes Everything

4min

The Nine Steps to Bringing Ideas to Life

2min

The Fragility of Ideas

2min

Steve Johnson's Fear of Bringing Apple Ideas to a Demo

5min

The Best Selling Consumer Products Ever

4min

The Story of the iPhone

2min

The Enri Group and the Industrial Design Group

5min

10.

Apple's Precursor for Multi Touch

3min

11.

How Steve Jobs Created Multi-Touch Technology

4min

12.

Steve Jobs and Multi-Touch

3min

13.

The End of Apple's Business

4min

14.

Steve Jobs and the iPhone

2min

15.

Steve Jobs' Secretive Approach to Apple Employees

2min

16.

The Rise and Fall of the Apple Multi-Touch

4min

17.

The Relationship Between Tony Fidel and Steve Jobs

5min

18.

How to Design an Interface for an Ipod Phone

2min

19.

The Difficulty of Bringing Ideas to Life

5min

20.

The iPhone a Meeting Was Not Ready

2min

21.

The Evolution of the iPhone

5min

22.

How to Build Trust With Technology

3min

23.

Corning Glass: A Bad Business

2min

24.

The Long-Nast of Technology

3min

25.

Steve Jobs and the Guerrilla Glass Company

3min

26.

The Origins of Apple's iPhone

5min

27.

The Apex

4min

28.

Blackberry's Mistakes in 2016

3min

Trung does a deep dive on the 2007 iPhone launch. He discusses Apple’s design process, the iconic iPhone Keynote, what was the first killer app?, why Jobs hated the App Store, the history of multi-touch, Gorilla Glass and much more.

Timestamps:

(00:00:00) - Intro

(00:07:07) - The Convergence of Technology Theory

(00:09:58) - The Fragility of Ideas

(00:15:11) - iPhone Background

(00:18:51) - iPhone's Success by the Numbers

(00:21:06) - The iPhone Development Story

(00:27:40) - Multi-touch Story

(00:42:43) - Apple's Previous Phone Project?

(00:46:08) - The Grind of Building the iPhone

(01:04:22) - The Inside Story of the Iconic iPhone Keynote

(01:07:00) - The Carrier Deals

(01:07:57) - Why Steve Hated the App Store

(01:11:18) - How to build trust with you end-user

(01:13:29) - Gorilla Glass Story

(01:21:16) - Summarizing the iPhone Story

(01:27:42) - Awards and Biggest Lessons

What Is Not Investment Advice?

Every week, Jack Butcher, Bilal Zaidi & Trung Phan discuss what they're finding on the edges of the internet + the latest in business, technology and memes.

Watch + Subscribe on Youtube:

https://youtu.be/xoS_0Zoes9w

Listen into our group chat on Telegram:

https://t.me/notinvestmentadvice

Let us know what you think on Twitter:

Follow NIA on social media:

Instagram: https://www.instagram.com/notadvicepod/

Facebook: https://www.facebook.com/profile.php?id=100089813414522