Jobs tried to head off the threat of the convergence of uh mp3 players and phones so they did a phone Collaboration of the razor in 2005. The problem with the phone steve jobs sent in is that we're not very good going through orphises to get to the end user. So apple's separate phone project was with motorola I have already here the new ceo of motor as ander was friendly with jobs Jobs liked the razor phones design man. Remember the razor is those dope like super thin Jobs thought the apple mora could collaborate. And remember blackberries the beast in this space But you can see how This threat of a smartphone Not even multi-touch but even
Trung does a deep dive on the 2007 iPhone launch. He discusses Apple’s design process, the iconic iPhone Keynote, what was the first killer app?, why Jobs hated the App Store, the history of multi-touch, Gorilla Glass and much more.
Timestamps:
(00:00:00) - Intro
(00:07:07) - The Convergence of Technology Theory
(00:09:58) - The Fragility of Ideas
(00:15:11) - iPhone Background
(00:18:51) - iPhone's Success by the Numbers
(00:21:06) - The iPhone Development Story
(00:27:40) - Multi-touch Story
(00:42:43) - Apple's Previous Phone Project?
(00:46:08) - The Grind of Building the iPhone
(01:04:22) - The Inside Story of the Iconic iPhone Keynote
(01:07:00) - The Carrier Deals
(01:07:57) - Why Steve Hated the App Store
(01:11:18) - How to build trust with you end-user
(01:13:29) - Gorilla Glass Story
(01:21:16) - Summarizing the iPhone Story
(01:27:42) - Awards and Biggest Lessons
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Every week, Jack Butcher, Bilal Zaidi & Trung Phan discuss what they're finding on the edges of the internet + the latest in business, technology and memes.