

E217: 📦B2B Commerce Corner #3 | B2B Commerce Channel Selection, Channel Conflict & Amazon - Brian Beck, Enceiba & Master B2B | 17 May 2023
May 17, 2023
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12 13 14
Introduction
00:00 • 4min
The Digital Shot in the Arm That I Saw in COVID
03:39 • 4min
The First Half of the COVID Pandemic
07:11 • 5min
The Importance of Family Owned Businesses in E-Commerce
12:28 • 3min
The Death of a B2B Salesperson
15:04 • 2min
The Importance of Enabling Salespeople to Have Digital Capabilities
17:31 • 4min
The Cross-Pollination of the Value Chain
21:38 • 5min
The Death of Arbitrage
26:17 • 4min
The Rise of Amazon Business
30:27 • 5min
How to Use Amazon as a Land and Expand E-Commerce Strategy
35:21 • 3min
The Importance of Incrementality in Amazon Sales
38:44 • 3min
How to Sell Directly to Your Customers
41:37 • 2min
The Evolution of B2B E-Commerce
43:20 • 4min
Will Amazon Destroy Traditional Distribution?
47:23 • 6min