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2Bobs—with David C. Baker and Blair Enns chevron_right

Your Four Advantages Over an In-House Department

Jun 30, 2021
31:53
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1
Introduction
00:00 • 2min
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2
The Advantages of in-House Departments
01:36 • 4min
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3
The Four Advantages of Having a Small Department
05:20 • 4min
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4
The Importance of Positioning in a Vertical Market
08:57 • 2min
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5
The Importance of Having a Partnership
11:11 • 2min
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6
The Business of Expertise Ding, Ding and a Little Push
12:46 • 2min
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7
The Importance of Being Courageous
15:11 • 2min
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8
The Importance of Flexibility in a Service Offering
16:59 • 2min
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9
How to Move Nimbly With a Larger Company
19:02 • 1min
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10
The Importance of Process in Innovation
20:31 • 3min
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11
The Advantages of Outreach
23:09 • 2min
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12
The Advantages of Working for an Independent Private Firm
24:42 • 2min
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13
The Inefficiency Principle in the Creative Industry
26:42 • 4min
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14
The Four Advantages of Positioning Your Clients
30:12 • 2min
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In-house creative departments aren't going anywhere, so David wants agencies to be mindful of the unique value they bring to the projects for which their clients still need them.

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