The Startup Playbook Podcast

Ep123 – Tim Doyle (Founder – Eucalyptus) on Discipline, Differentiation and Data

4 snips
Aug 6, 2020
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Episode notes
1
Introduction
00:00 • 2min
2
How to Run Digital Campaigns for the Labour Party in the 2016 Elections
01:54 • 2min
3
How to Influence People's Behavior in Election Campaigns
04:03 • 3min
4
The Impact of Facebook Pixels on Political Campaigns
06:39 • 2min
5
How to Optimize Your Spend to Target Your Target Audience
08:52 • 3min
6
How Koala Shifted Gears From Purely Digital to Channel Based Approach
11:27 • 4min
7
How to Diversify Your Digital Channels
15:05 • 3min
8
How to Measure the Value of Facebook Pixels
18:16 • 2min
9
The Transition to E-Collectors
19:51 • 2min
10
Euclid: A Conglomerate of Different Brands
22:08 • 2min
11
How to Pitch a Direct Consumer Business Idea to Investors
24:02 • 2min
12
The Future of Direct-to-Consumer Brand Success
26:30 • 2min
13
Building a Future With Eucalyptus
28:30 • 2min
14
How to Launch a B2B or DTC Company
30:37 • 3min
15
How to Fund a Startup With a Small Budget
33:49 • 3min
16
Earning the Right to Build a Brand for Companies
36:34 • 3min
17
How Koala Built a Personal Review Funnel
39:39 • 2min
18
How to Shape the Team for Eucalyptus
41:17 • 2min
19
The Importance of Having Specialists on the Tools
43:23 • 2min
20
How to Evaluate New Channels for Impact
45:01 • 3min
21
How to Win Your First Few Customers
47:40 • 2min
22
How to Scale Influencers for Early Stage Startups
49:40 • 2min
23
Building Relationships for Raising Down the Line
51:16 • 2min
24
How to Launch Your First Product
52:52 • 2min