How to Win Your First Few Customers

In-person conversations with potential users is probably the best way to just get started because it's great feedback loop. The next question that I'm going to pick out is from Arnie Middle who wants to know what is the criteria for the next product you will bring to market. We're launching prescription skincare so like what do we what does our core engine do? It like makes it easiest to access doctor and for doctors and pharmacists right? And then beyond that it's like well where can we leverage our technology is supply chain customer experience platform and what we know about building brands  to bring new things to market over the next year or so.