The Animalz Content Marketing Podcast Product-Led Content & Thinking Like a Strategist with Dr. Fio Dossetto
May 18, 2021
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19
Introduction
00:00 • 4min
How to Be a Product-Led Content Marketer
04:04 • 3min
How to Create Product-Led Content
06:34 • 2min
The Importance of Product-Led Content in Marketing
08:45 • 3min
The Power of the Marketing Funnel
11:44 • 3min
The Importance of Product-Led Content
14:22 • 2min
How to Prioritize Keywords for Content Marketing
16:12 • 3min
How to Create a Successful Content Marketing Program
18:56 • 2min
How to Sell Software to Non-Product Companies
20:51 • 2min
How to Make Old Content Work Harder
23:15 • 5min
How to Distribute Your SEO Article
27:47 • 3min
How to Write an SEO Optimized Article
30:37 • 2min
The Importance of Bringing Expertise to Your Writing
33:05 • 2min
The Law of the Instrument: How to Elevate Your Career and Thinking
35:04 • 3min
The Importance of Critical Thinking in Content Marketing
37:50 • 2min
The Importance of Beautiful Writing
40:17 • 2min
How to Choose Between Different Careers Effectively
42:07 • 2min
The Importance of Metaphors in Marketing
43:47 • 3min
How to Be Contrarian in Content Marketing
46:38 • 4min