3min chapter

The Animalz Content Marketing Podcast cover image

Product-Led Content & Thinking Like a Strategist with Dr. Fio Dossetto

The Animalz Content Marketing Podcast

CHAPTER

How to Be a Product-Led Content Marketer

I think 85% of blog posts I read do not take a product-led approach. Sometimes it's possible that content teams are maybe scared of appearing to salesy or to push it. So yeah, I call it a very underutilized tactic because not many people are doing it. And I think the ones who are already in a position of advantage compared to the competition.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode